Before everyone completely dismisses the possibility of being able to make any sort of a profit in the countryside, and drives the value of Bernie's through the floor accordingly, I should point out that the reason given for the sale is simply that Steve Round wishes to retire. I can't say I blame him in the least.
I'd also point out, as someone who is themselves essentially self-employed, that there is a world of difference between making a profit, and making a reasonable living. If Steve is serious about trying to sell the business (and I have no reason to doubt that he is) then presumably he will be prepared to permit equally serious potential buyers the chance to examine his books so they can make their own mind up about the viability of the business.
I'm sure it is possible to make a living in Ingleton but making money from a small business is bloody hard work no matter whether it is located in the country or in a city. Some people are up for it, most are not. That's always been true, and I can't see it ever changing.
Nick.