Author Topic: Help needed designing new BCA logo  (Read 2186 times)

Offline Pegasus

  • NCC
  • Administrator
  • forum hero
  • *****
  • Posts: 2328
Help needed designing new BCA logo
« on: November 26, 2018, 07:35:22 pm »
The BCA logo needs updating.

If you have artistic flair, design capabilities and are willing to help, PM me or post your logo ideas on this thread.

Your help would be much appreciated, thank you  :thumbsup:

Here's a starter for 10....


« Last Edit: June 11, 2019, 01:21:12 pm by Q, Reason: The new BCA logo has now been adopted. This image has been deleted so as not to interfear with Google image search (sorry). »

Offline Badlad

  • Administrator
  • forum hero
  • *****
  • Posts: 1630
Re: Help needed designing new BCA logo
« Reply #1 on: November 27, 2018, 03:44:17 pm »
Could this actually be the new logo?  It's not half bad and ready to go.  Or is it a little formal looking and not snazzy enough?

Online mch

  • obsessive maniac
  • ***
  • Posts: 357
Re: Help needed designing new BCA logo
« Reply #2 on: November 27, 2018, 04:21:52 pm »
Looks OK to me - straightforward and to the point. Do we really need snazzy?

Offline SqueezyPete

  • Practically a fossil
  • Newbie
  • *
  • Posts: 7
  • Notts Uni Caving Club
Re: Help needed designing new BCA logo
« Reply #3 on: November 27, 2018, 04:56:26 pm »
I like the Queens one too, but I'll post this because I've been iterating on a design I never got round to finishing for CHECC


Offline aardgoose

  • regular
  • *
  • Posts: 41
  • DCA DCRO
Re: Help needed designing new BCA logo
« Reply #4 on: November 27, 2018, 05:06:53 pm »

If you turn it upside down, you get a terrier wearing headphones as a bonus.

Offline Leo

  • Newbie
  • *
  • Posts: 17
Re: Help needed designing new BCA logo
« Reply #5 on: November 27, 2018, 08:01:07 pm »
Designing a good logo is really quite difficult. The logo at the beginning of this thread looks nice large but I think the person would be lost when it is shown small. Also I think it only really works with a black background and so it won't look good as a letterhead even with the black and white reversed.

The entry by Aberystwyth Caving Club with the implied "B" I thought was innovative and looked really good but suffers from the same problem re background colour. Also, the colour of the "C" and overlapping letters doesn't lend itself to working in black and white. However it does make use of the helmet and lamp logo which instantly says caving! This probably won't date too badly (?) which is something else to think about in logo design.

If I was designing the logo I would start with Aber's helmet idea, possibly putting the "BCA" text on the helmet. You could imply the three dimensional aspect of the helmet by curving the letters (done pretty badly in my attached drawing but you get the idea).

Alex

https://drive.google.com/open?id=0B2kXtSDc0912b1A0aENydklVQ3Fpa3JOb1ZCT3IwSVdNU25F

Offline teabag

  • addict
  • **
  • Posts: 159
  • PDMHS ATAC
Re: Help needed designing new BCA logo
« Reply #6 on: November 27, 2018, 09:16:40 pm »
Why does it 'need' a new logo? What's wrong with the old one (and the notepaper etc that it's on?)
fwiw here's my idea
You know what gets me down? - Abseiling

Offline Badlad

  • Administrator
  • forum hero
  • *****
  • Posts: 1630
Re: Help needed designing new BCA logo
« Reply #7 on: November 27, 2018, 09:25:51 pm »
From comments made at BCA meetings some people think it is very dated, mostly the younger members.  I've heard it compared to something from 1970s children TV imagery.  BCA are looking to produce new information material and if there ever was a good time for a new logo it would be before this is designed and printed.  I think it sends a good message to, that things are moving forward.

Offline JoshW

  • menacing presence
  • **
  • Posts: 248
  • WSCC, YSS
Re: Help needed designing new BCA logo
« Reply #8 on: November 27, 2018, 10:00:43 pm »
The BCA logo needs updating.

If you have artistic flair, design capabilities and are willing to help, PM me or post your logo ideas on this thread.

Your help would be much appreciated, thank you  :thumbsup:

Here's a starter for 10....




I really like this one. I think it's key with logos to keep it simple (see nike, adidas, even the BMC). the inverted version of this still looks really smart and identifiable so letter heads etc wouldn't be a problem.

I think it's about time for a new logo, the existing one is clearly dated (plus is on a black background as well). It's not a professional looking logo, it's overcomplicated and it's not particularly identifiable, your eyes are darting all over the place from the words to the abseiler to the cave.

Online alastairgott

  • forum hero
  • *****
  • Posts: 1578
Re: Help needed designing new BCA logo
« Reply #9 on: November 28, 2018, 12:28:02 am »
I've heard it compared to something from 1970s children TV imagery.

I think there's still a fight left in Children's TV imagery from the 70's...

Offline andrewmc

  • forum star
  • ****
  • Posts: 742
  • EUSS, BEC, YSS, prov. SWCC...
Re: Help needed designing new BCA logo
« Reply #10 on: November 28, 2018, 11:54:06 am »
The more I look at that logo, the more I like it...

The individual elements fit together in terms of their spacing and sizes, with the smoothness of the font offset by the jagged, irregular edges of the opening. The image itself is great - it's something human scale but alluring; we can tell something is ahead but we don't know what. It belies the usual myth of tiny cave passages, while not trying to show something very large in something very small (which would fail, I think). Whoever and wherever the mysterious figure is (for the general public who won't know), the bag suggests adventure!

I still think it might be a bit complicated; would be worth seeing what it looks like at lower resolution and, where appropriate, in versions without the 'British Caving Association' bit and possibly with a simplified version of the cave passage.

Offline aricooperdavis

  • obsessive maniac
  • ***
  • Posts: 378
  • Exeter | The Lakes
Re: Help needed designing new BCA logo
« Reply #11 on: November 28, 2018, 12:17:24 pm »
When I tried to see what the current logo is by going to british-caving.org.uk I was greeted by the broken image placeholder, and when I go to the image URL itself I'm told it's "forbidden".

Online yrammy

  • stalker
  • ***
  • Posts: 262
Re: Help needed designing new BCA logo
« Reply #12 on: November 28, 2018, 12:36:19 pm »
From an administration point of view I don't mind the actual content of a new logo but want to make sure implementation issues are considered as part of its design. For instance, I use a set of forms for training which have the current logo. Changing this for a new on with the same dimensions would not be too difficult, but if the overall dimensions change this may well though out the formatting of my form. Again, this can be overcome but it would take a lot more time.  I have 50 individual copies of this form - one per trainer assessor - bearing the individuals signature. This is just one example of forms I use.

So implementation for me would take time. 
Thanks
Mary

   

Offline Ian Ball

  • forum star
  • ****
  • Posts: 701
old school using just the bbcode of the forum ;-)
« Reply #13 on: November 28, 2018, 12:39:00 pm »
BCA
BRITISH
CAVING
ASSOCIATION

Offline Cave_Troll

  • forum hero
  • *****
  • Posts: 1599
  • SUSS
    • http://www.flickr.com/photos/cave_troll/
Re: Help needed designing new BCA logo
« Reply #14 on: November 28, 2018, 12:49:27 pm »
I worry that the "[white cave] BCA"  logo might not scale well to letterhead size.
might the person in the cave would become too small?

Offline Cookie

  • forum hero
  • *****
  • Posts: 1078
  • WCC, Dark Places, ChCC, BEC, CSS
Re: Help needed designing new BCA logo
« Reply #15 on: November 28, 2018, 01:10:35 pm »
When I tried to see what the current logo is by going to british-caving.org.uk I was greeted by the broken image placeholder, and when I go to the image URL itself I'm told it's "forbidden".

Hi Ari,

Thanks for mentioning. It should be working now.

Try it again at http://british-caving.org.uk/wiki3/lib/exe/fetch.php?media=logo.png

As you spotted, it was a permission issue.

Dave Cooke. BCA: IT Working Party Convenor, Web Services

Offline Topimo

  • SUSS-EPC-BB
  • obsessive maniac
  • ***
  • Posts: 418
  • School of Karst Rocks. University of NiFe.
Re: Help needed designing new BCA logo
« Reply #16 on: November 28, 2018, 01:11:05 pm »
When I tried to see what the current logo is by going to british-caving.org.uk I was greeted by the broken image placeholder, and when I go to the image URL itself I'm told it's "forbidden".

Zoom!

Offline Cookie

  • forum hero
  • *****
  • Posts: 1078
  • WCC, Dark Places, ChCC, BEC, CSS
Re: Help needed designing new BCA logo
« Reply #17 on: November 28, 2018, 01:16:12 pm »
I worry that the "[white cave] BCA"  logo might not scale well to letterhead size.
might the person in the cave would become too small?

What's nice about the current logo is that the stick man scales quite nicely to a small square icon that is still distinctive. See him in your browser's tab on the BCA website.
« Last Edit: November 28, 2018, 01:36:54 pm by Cookie »
Dave Cooke. BCA: IT Working Party Convenor, Web Services

Offline PeteHall

  • Global Moderator
  • forum star
  • *****
  • Posts: 704
Re: Help needed designing new BCA logo
« Reply #18 on: November 28, 2018, 01:19:41 pm »
I worry that the "[white cave] BCA"  logo might not scale well to letterhead size.
might the person in the cave would become too small?

Try printing it and see...

Looks fine (well excellent actually) on a small phone screen if that's anything to judge it by.
The distance between stupidity and genius is measured only by success.

Offline Cookie

  • forum hero
  • *****
  • Posts: 1078
  • WCC, Dark Places, ChCC, BEC, CSS
Re: Help needed designing new BCA logo
« Reply #19 on: November 28, 2018, 01:31:28 pm »
Attached is a bigger version of the current logo.
Dave Cooke. BCA: IT Working Party Convenor, Web Services

Offline Roger W

  • forum hero
  • *****
  • Posts: 2217
Re: Help needed designing new BCA logo
« Reply #20 on: November 28, 2018, 02:33:55 pm »

If you turn it upside down, you get a terrier wearing headphones as a bonus.

I tried doing that last night on my tablet....    :weep:
"That, of course, is the dangerous part about caves:  you don't know how far they go back, sometimes... or what is waiting for you inside."   JRR Tolkein: "The Hobbit"

Offline Jenny P

  • forum star
  • ****
  • Posts: 627
Re: Help needed designing new BCA logo
« Reply #21 on: November 28, 2018, 03:22:30 pm »
The outline white cave shape on a black background with black figure inside is great - really simple and stands out.  You don't actually need to have the words "British Caving Association" in full in the logo (think BMC's logo) 'cos the cave shape says it all.

Yrammy's point about problems of replacing existing logos in forms, publications, etc. is important, so keeping a similar shape overall would make this easier.

If you made the figure inside larger in relation to the passage (to avoid problems when downsizing), and moved the letters BCA (in white lettering), to be below the cave, you would have a similar shape to the existing one, i.e. Portrait, as opposed to Landscape, and on a black background.  This would then be easy to use to insert in existing forms, letterheads, etc. to replace the old one without too much trouble.


Offline Cookie

  • forum hero
  • *****
  • Posts: 1078
  • WCC, Dark Places, ChCC, BEC, CSS
Re: Help needed designing new BCA logo
« Reply #22 on: November 28, 2018, 04:04:00 pm »
I'd like to see some options that are an evolution of the current design.

The most important thing about a logo is that it is instantly and widely recognised.

The current logo is lively and distinctive. It has been in use since 2005. That is over a decade of building awareness and recognition.

It would great if that recognition could be retained by keeping some of the essence of the current design.

I'd have a go myself but don't have the artistic talent.

Dave Cooke. BCA: IT Working Party Convenor, Web Services

Offline Topimo

  • SUSS-EPC-BB
  • obsessive maniac
  • ***
  • Posts: 418
  • School of Karst Rocks. University of NiFe.
Re: Help needed designing new BCA logo
« Reply #23 on: November 28, 2018, 04:13:51 pm »
I'd have a go myself but don't have the artistic talent.

Who made the old logo, out of interest?

Offline Cookie

  • forum hero
  • *****
  • Posts: 1078
  • WCC, Dark Places, ChCC, BEC, CSS
Re: Help needed designing new BCA logo
« Reply #24 on: November 28, 2018, 04:43:27 pm »
A competition was held, similar to this one.

Although it wasn't the winning entry, the design by David Gibson was selected by BCA Council.

Dave Cooke. BCA: IT Working Party Convenor, Web Services